Podcast listeners aren’t just tuned in—they’re highly engaged, loyal, and significantly more likely to take action on ads they hear. With growing habits, deep host trust, and a format built for focus, podcast audiences offer unmatched value for brands. If you’re not reaching them yet, you’re missing one of the most effective channels out there. 👉 Read the full article at parla.fm/blog/tuned-in-and-ready-to-buy-podcast-listeners