YouTube is now the #1 podcast listening platform in the U.S., especially among Gen Z listeners who prefer watching podcasts over just listening. This shift opens up major opportunities for brand partnerships, guest spots, and podcast outreach—if you know where to look. In this post, we break down why searching YouTube-first podcasts should be part of your strategy and how Parla makes it easy to find shows that matter, filter by subscriber count, and streamline your outreach. Visit parla.fm to read the full story.